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Use of SWOT Analysis for Determining a Strategic Position of the Dairy Company
Ingaldi, Manuela; Jagusiak-Kocik, Marta; Zgaiba, Ancuta (Savaş Kitap ve Yayınevi, 2013)This chapter was written as a result of the summer student placements within the Erasmus program. The purpose of this article is to determine the strategic position of the chosen Romanian company. Chosen company, Albalact, ...