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dc.contributor.authorKozłowska, Anna
dc.date.accessioned2013-05-04T18:57:30Z
dc.date.available2013-05-04T18:57:30Z
dc.date.issued2008
dc.identifier.citationA. Kozłowska, Consumer’s awareness: actions targeted at a respectful treatment of women in advertising in Poland, "Women and Business" 2008, no 1-4.en
dc.identifier.urihttp://depot.ceon.pl/handle/123456789/1667
dc.description.abstractThe paper presents the fi rst attempts at the Polish consumers’ dialogue with enterprises concerning a particular social issue which is violating dignity and discrimination against women in advertising. One of the main tools that the consumers may use in this area is the already mentioned possibility to make a complain to the organization dealing in protection of consumer’s rights.en
dc.language.isoenen
dc.publisherSGHen
dc.rightsCreative Commons Uznanie autorstwa 3.0 Polskapl_PL
dc.rights.urihttp://creativecommons.org/licenses/by/3.0/pl/legalcode
dc.subjectkonsumentpl
dc.subjectCSRen
dc.subjectreklamapl
dc.subjectkobieta
dc.titleConsumer’s awareness: actions targeted at a respectful treatment of women in advertising in Polanden
dc.title.alternativeŚwiadomość konsumencka : działania na rzecz godnego traktowania kobiet w reklamie w Polsceen
dc.typeinfo:eu-repo/semantics/articleen
dc.contributor.organizationSzkoła Główna Handlowaen
dc.description.epersonAnna Kozłowska
dc.rights.DELETETHISFIELDinfo:eu-repo/semantics/openAccess


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Creative Commons Uznanie autorstwa 3.0 Polska
Except where otherwise noted, this item's license is described as Creative Commons Uznanie autorstwa 3.0 Polska