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dc.contributor.authorIngaldi, Manuela
dc.contributor.authorJagusiak-Kocik, Marta
dc.contributor.authorZgaiba, Ancuta
dc.date.accessioned2014-02-24T15:40:02Z
dc.date.available2014-02-24T15:40:02Z
dc.date.issued2013
dc.identifier.isbn978-605-5343-80-4
dc.identifier.urihttps://depot.ceon.pl/handle/123456789/3473
dc.description.abstractThis chapter was written as a result of the summer student placements within the Erasmus program. The purpose of this article is to determine the strategic position of the chosen Romanian company. Chosen company, Albalact, is the largest dairy company in Romania with majority Romanian ownership and the third biggest player on the local dairy market. The production process in the company was presented. The SWOT analysis, which let indicate strategic position, was conducted.en
dc.language.isoenen
dc.publisherSavaş Kitap ve Yayınevien
dc.rightsDozwolony użytek
dc.subjectSWOT analysisen
dc.subjectstrategic positionen
dc.subjectdairy industryen
dc.titleUse of SWOT Analysis for Determining a Strategic Position of the Dairy Companyen
dc.typeinfo:eu-repo/semantics/articleen
dc.description.epersonStanisław Borkowski


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