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Segmentacja rynku turystycznego na podstawie pomiaru percepcji wizerunku miasta
(Uniwersytet Szczeciński, 2012)
The article discusses the necessity of segment the tourist market on the city level,
which is strongly connected with the evaluation of different attributes of the city tourism product and its image perceived by the ...
The Measurement of City Image: Urban Tourism Market Destination
(STS Centrum Nauki Ltd., 2011)
The Perception of City Image by Organized Groups of Visitors
(Univerzita Mateja Bela v Banskej Bystrici, 2011)