Wyświetlanie pozycji 1-3 z 3

    • Identity and image in media communication 

      Łosiewicz, Małgorzata; Ryłko-Kurpiewska, Anna; Bałandynowicz-Panfil, Katarzyna; Czechowska-Derkacz, Beata; Walotek-Ściańska, Katarzyna (Wydawnictwo Novae Res; TrueSign, 2016)
      New ways of communicating with the elderly, including in terms of technology, should be appropriately tailored to the needs of this age group. In the context of Maslow’s hierarchy of needs, the media provide especially for ...
    • New media in the social spaces. Strategies of influence 

      Walotek-Ściańska, Katarzyna; Szyszka, Michał; Wąsiński, Arkadiusz; Smołucha, Danuta (Verbum, Praha, 2014)
    • New media in the social spaces. Strategies of influence 

      Walotek-Ściańska, Katarzyna; Szyszka, Michał; Wąsiński, Arkadiusz; Smołucha, Danuta (Verbum, Praha, 2014)
      Presenting the readers with publication on the functioning of new media in contemporary social spaces it is worth to look back and refer to the famous these by Marshal McLuhan who contributed enormously to the development ...