Digitalisation and virtualisation of the aesthetic situation management: Polish musical art creators during the COVID-19 pandemic

Abstract
Objective: The analysis of the characteristics of the creative process in musical arts depending on the form in which the aesthetic situation concerning musical arts takes place (traditional in-person or virtual with digital solutions) depending on the nationality of the musical art creator (Polish versus non-Polish). The following research questions were asked: 1) How do the forced virtualisation and digitisation affect the quality of the creative process within the aesthetic situation between Polish and non-Polish musical art creators? 2) Which qualitative parameters of the aesthetic situation are losing and which are gaining in connection with the creative process virtualisation in the eyes of Polish and non-Polish musical art creators? Methodology: Qualitative in the forms of literature review and interviews. Findings: The study reveals differences in the traditional and virtual creative process between Polish and non-Polish musical art creators. The general differences are insignificant; however, particular components are concerned with essential discrepancies. Value Added: New approach to the creative process in musical arts depending on the traditional and virtualised forms of the aesthetic situation. Recommendations: Perspectives of the research can be the large-scale research based on the methodology invented for this paper and more focused research investigating art creators from different countries, regions, and cultures, divided by age, gender or the length of artistic experience.
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Citation
Szostak, M. (2022) ‘Digitalisation and virtualisation of the aesthetic situation management: Polish musical art creators during the COVID-19 pandemic’, Journal of Intercultural Management, 14(2), pp. 41–65. doi: 10.2478/joim-2022-0006.
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